New Advisors to Plia Bring Deep Industry Expertise

Updated March 25, 2021

By: Bill Stephenson

Over the past month, Plia has formed a strategic Advisory Board, starting with Jeff Estella and Anita Karppi.  Both Jeff and Anita have significant accomplishments in the capital markets industry and bring a wealth of experience to Plia.  I am honored to have them both engaged with Dave Lauer and me as we continue to build out a platform that will bring standardization and automation to the information sharing process between asset managers and their partner broker-dealers.   

I have known Jeff for many years and was always interested in his views on the business, particularly his thought leadership on market structure.   His experience in compliance, best execution, governance, and fintech development will be a valuable asset for Plia as we scale the Plia platform globally.  I look forward to collaborating with Jeff on how Plia can meet the needs of asset managers as best execution continues to be an evolving and important process.

Anita brings a very unique perspective and network to Plia through her deep relationships with the asset management industry in both Europe and Asia.  Her creation of the global Buy-side Trading Community and her reach, dedication, and commitment to the industry over the last 13 years bring further credibility to the value Plia is working to create for users of the platform.  I am very excited to have Anita's perspectives and insights embedded into our future product and service offerings, which we expect will be instrumental to our mission of creating value and reducing risk for both the buyside and sellside.